Needs more behind the scenes spin doctors and rainmakers. Maybe not to directly influence all the carriers such as Cox (which dominates the 757)...but to get fans fired up to do the demanding. People like me get on the message board and make a couple posts but it might as well be pissing in the wind.
So bottom line yes TV coverage is everything. If Tech expects to compete with SEC schools etc. we cannot afford to have our footprint lacking in coverage.