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Mercury

Joined: 02/13/2012 Posts: 7746
Likes: 5475


There is difference between brand and branding, VT not really good at it


This is on the business side of the program. The program appears flat and not exciting, stale and harping on the past. All programs have players of some kind. what makes VT brand so much different and national (rhetorical question)...

How do you convince someone who knows nothing about the program, and school that its the next almost amazing exciting program in the nation.....????

and also WIN....

clemson has done that well, Dabo is a salesman, and they know they have to look good, and win. (even if I don't care for his style). Penn State and Franklin does it fantastic..... Oregon has that nitch as well. I think, VT support staff in jamerson got to improve their game.

(In response to this post by Squatro)

Posted: 07/06/2020 at 5:28PM



+4

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