Review of NBC's OOT vs. Linear Summer Olympics viewership

While not quite apples to apples, it can give an idea of the thought process behind the ACCN's OOT vs. Linear strategy.

Linear viewership down 17% over 4 years, linear viewers aging.
[Post edited by PadrosWindup at 08/19/2016 08:17AM]

Link: Those damn millenials

Posted: 08/19/2016 at 08:17AM

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Review of NBC's OOT vs. Linear Summer Olympics viewership -- PadrosWindup 08/19/2016 08:17AM

Part of the problem was how NBC chose to broadcast -- seekoHoG 08/19/2016 10:03AM

Review of NBC's OOT vs. Linear Summer Olympics viewership

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