Programs.

Nice VT reference. The VT-Tenn game had more fans than the cumulative season attendance of 47 schools. Facilities and coaching costs are skyrocketing at the same time revs are under pressure. ESPN's financial half is nowhere near where it was when they signed those massive TV deals a few years ago, there may be pressure on those rates at contract renewal for the sec and big10.

VT is fortunate enough to have excellent attendance and VT is a top TV ratings draw. Long term this trend is our friend in a conference where only 4 schools have decent football fan bases.


https://www.bloomberg.com/news/features/2017-01-03/the-unravelling-of-college-football-starts-with-all-these-empty-stadiums