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Nova Hokie 95

Joined: 08/14/1998 Posts: 42859
Likes: 13014


I remember reading about how initially there was concern re: Diet Coke


The Coca-Cola Company was concerned when they came out with Diet Coke that they'd just cannibalize sales of Tab and not grow the brand any. The differentiation they made, at least at first, was that Tab was a zero-calorie beverage to help you lose weight, while Diet Coke was a great-tasting soda that just happened to have one calorie.

(In response to this post by GreenvilleVT)

Posted: 10/16/2020 at 10:36AM



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Current Thread:
 
  
No more Tab. -- GreenvilleVT 10/16/2020 10:01AM
  You should try Crystal Pepsi. It's grate. -- HokieGator 10/16/2020 12:22PM
  I stop at Crystal meth. ** -- GreenvilleVT 10/16/2020 6:07PM
  OK, I'll have a Pepsi Free ** -- statmanfromHCyrs 10/16/2020 11:59AM
  If you want a Pepsi pal you're gonna pay for it. -- Guy LeDouche 10/16/2020 12:09PM
  How about a Fresca? ** -- Guy LeDouche 10/16/2020 10:45AM
  When someone remarks they can't stand diet soda -- Tafkam Hokie 10/16/2020 10:38AM
  Think it used saccharine ** -- HokieDan95 10/16/2020 10:47AM
  And we were just talking about it. Rats. ** -- Stork 10/16/2020 10:15AM

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